Stargazer Living — Founder & Owner

Focus: Brand creation, website build, e-commerce, supplier onboarding, customer experience

Stargazer Living is a premium outdoor leisure brand serving the US market. I created the brand from concept to launch, including brand positioning, naming, visual identity, and the full website build.

I manage all aspects of the business: onboarding and managing suppliers, curating product ranges, handling customer service, overseeing sales performance, and continuously improving the online customer journey. This gives me current, hands-on experience in e-commerce optimisation, brand-led website design, and customer-focused decision-making.

This venture ensures my consultancy advice is grounded in live market conditions and modern digital best practice.